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Berkshire Labels (Juice)Bursts with augmented reality labels

Berkshire Labels has recently completed a major launch for the successful JuiceBurst brand, owned by Purity Soft Drinks. This new rebranding makes JuiceBurst ‘the worlds 1st digitally interactive soft drinks brand’. The new interactive label utilises Blippar technology to demonstrate the fruit on each label literally bursting into life when viewed on a smart phone…

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